What are Expert Interview Videos?

With video content rising as the new king in the world of content, interview videos are gaining a lot of popularity. People are doing all sorts of interview videos and one type of interview video to be specific: Expert Interview Videos. Today we are going to be talking in detail about Expert Interview videos and how they can help you create some high-quality content for your website.  

What is an Expert Interview video? 

An expert interview videos is pretty much the same as a normal interview video. It’s where one person sits and interviews a candidate and the process is recorded on video. Now, in an Expert Interview video, you just interview an expert. The expert can be a person of importance in your industry, a business legend, or a teacher. In fact, it can be anyone who can provide some valuable information to your viewers.  

Expert interview videos are great because you get expert input. It also constructs good credibility for your business or website. Your audience also gets great expertise and valuable ideas that they can use later on. Expert Interview videos are also a good look for B2B business. Your potential clients will know about your good connections in the industry.  

Expert Interview videos make your work easy to get content for your website as someone else is doing that job for you. Not only do expert interview videos require fewer efforts they also provide relatively higher value. It is also very easy for the expert to give all of that information on video as it is when typing it in the form of a long article.  

Who can you interview for expert interview videos? 

Anyone who is an expert on matters related to your work field, or someone who knows a lot about things that might interest your target audience. In fact, you can interview anyone whose opinions and ideas will be valuable to your viewers. Think of it as a question: Who would I want to hear? What would I want to know? Search for writers in your niche and check if they’ve launched a new book or program. Generally, such people would be keen to be interviewed to spread the word about their new venture. In return, you will also get valuable content.  

You can search for people that are role models for your target audience. In addition, your viewers will value their opinions and expertise. They will, in fact, thank your platform for making the interview possible. Target your niche audience and conduct expert interviews for successful people in that niche. You can also ask questions about their life, their backstory, and how they became successful. Your audience will appreciate that video as people want to listen to successful people.  

What to ask in the Expert Interview video? 

Once you set the idea straight about who you want to interview, the next step is to figure out what you will ask in those interviews. This can be really hard as you may get confused and ask some irrelevant questions. Not having a list of questions ready can also make the process difficult for your guest. So, it is very important to have a concise list of the questions you want to ask your guest expert. Make sure it is according to the information you want for your website’s content. Here is a list of relevant questions that you can ask for expert interview videos: 

• What is your experience in the field of expertise? 
• What gives you more publicity/visitors? 
• How did you start this business? 
• How did you get into this field? 
• What interests you most about your work field? 
• What is your backstory? / How did you become successful in this field? 
• What are some of the important events that changed your life? 
• What has learned so far working in this field? 
• Can you recall some of the mistakes you would like to avoid as a beginner? 
• What are your opinions on changing times and their impact on your field? 
• How has the Coronavirus pandemic affected your work? 
• What do you find most interesting about your work? 
• What is an example of a day working in this field? 
• How do you differentiate between a good and a bad day for business? 
• What are your opinions on the new works in this field? 
• What is your advice for people? 
• How is working in your field beneficial for people? 

These are just some examples of the types of questions you can ask for your expert interview videos. Also, make sure to modify them according to every specific expert and change them slightly to avoid repetition in every video.  

Conclusion

Make sure you contact your guest expert before the recording of the expert interview video. Also, ask them how they would like to be interviewed. You should ensure that they are comfortable with answering all the questions you have prepared to ask them. You can also give them a list of questions to be prepared even better. In addition, make your quest as comfortable in your company as you can. Do not push them to answer questions they wouldn’t like to. Also, thank them for agreeing to do this interview with you. Give them an open chance to promote their ventures through your video so it’s a two-way and even transaction.  

Keep a formal but conversational tone for your expert interview video. It will be more entertaining to watch and will capture more people’s attention. You can also ask the person you’re interviewing if there are any particular questions that they would like to be asked. If they answer positively, make sure you include those questions in your video. In fact, usually, these questions are what they may have the most valuable and elaborate information on. Not putting those questions can offend your guest or make you miss out on valuable content.  

Lastly, if you have a professional setup for making such expert interview videos, make sure you have enough lighting. Also, have a proper audio setup to record the interview properly. If it’s a skype interview, you can also record the voiceover. You can post it separately after editing it as a podcast for people to listen to later. If you don’t have a video studio, contact our experts at Trendy Online Solutions to assist with all of your video needs. If you want to talk to an expert right away, give us a call today!  We are the best expert interview video company in India!